Who Are We?
Founded in 1978 by Nedim Kisbu,’’ Do You Use’’, which operates within the ‘’Kisbu Group’’, has a leading position in the fast-moving consumer goods sector as a 100% domestic organization. With more than 45 years of experience and deep-rooted history, Do You Use aims to meet the needs of consumers in the best way possible and has brought an innovative perspective to the sector with the ‘’Fibril’’ brand, which was founded in 2020.
‘’Do You Use’’ has a strong infrastructure to meet the needs of the sector with its modern production facilities. It produces in a total closed area of 90,000 square meters in its factories located in Istanbul Beylikdüzü, Çatalca and Tekirdağ Muratlı. These strategically located facilities enable the brand to deliver its products to consumers quickly and effectively with its high production capacity and advanced technology infrastructure.
‘’Do You Use’’ diversifies its innovative products under the Fibril, Nondress and Spunforce brands with its strong R&D investments and “For You” motto, which emphasizes its focus on the end users:
- Fibril offers natural and innovative solutions in personal care and cleaning. Products such as wet wipes and pocket wipes stand out with their natural extracts and pH-balanced formulas, while baby wipes, especially those containing olive oil, provide safe cleaning for sensitive skin.
- Nondress makes life easier with home textiles and storage solutions. The water-resistant and ergonomic designs of the storage scrapbooks stand out with their water-resistant and ergonomic designs.
- Spunforce stands out with its professional cleaning solutions for marina, horeca, medical and printing industries. It has become a reliable brand in the sector with its high suction power, durability and environmentally friendly structure. It provides effective cleaning solutions in a wide range of areas from sensitive surfaces to intensive use areas.
‘’Do You Use’’ carries out all its activities with respect for people, society and the environment. With its innovative approach and quality approach, ‘’Do You Use’’ brings its products from its production facilities in Beylikdüzü, Çatalca and Muratlı to consumers in national and international markets. With the importance it attaches to change and development, ‘’Do You Use’’ continues to increase its global success by positioning its brands not only as products but also as solutions that make life easier.
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